Business and brand writing samples across B2B SaaS, e-commerce, venture capital, and founder-led businesses. Website copy, email sequences, landing pages, and conversion campaigns, each built around one question: what does this reader need to believe before they act?
My work in business writing extends beyond thought leadership articles. I also write conversion copy for founders and growing businesses, viz. website copy, email sequences, landing pages, and paid social campaigns.
Business Copy Samples (Spec Work)
- B2B Podcast Production Agency — Full Website Copy (5 Pages)
- E-Commerce CRO Agency — Homepage Copy
- E-Commerce CRO Agency — 5-Email Welcome Sequence
- Fractional CFO for E-Commerce Brands — Landing Page
- Startup Pitch Deck Consultancy — Landing Page
- Founder Content Strategy — 4-Email Nurture Sequence
- Founder Content Strategy — 5 Meta Ad Variations
- Brand Story Gap — Conversion Landing Page
- Subscription Email in Founder Voice
Business Articles & Long-Form Writing
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How to Maintain Brand Voice in SEO Content Without Sounding Like Every Other Website
58% of Google searches now end without a click. Brands cited in AI search answers earn 35% more organic traffic. A four-pillar framework for maintaining brand voice in SEO content while earning the citations that matter.
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The Subscription Economy Is Saturating. What That Means for Businesses Betting on the Model.
41% of consumers churned from a subscription service this year (Deloitte 2026). This article breaks down what saturation looks like, which models are failing first, and what the next stage of the subscription economy requires.
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From Imports to Independence: Evaluating Make in India’s Progress
A decade after launch, has Make in India actually worked? An honest, sourced 2026 look at the milestones, the missed targets, and what comes next.
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Mergers and Acquisitions Explained: How Deals Work and Why Most Fail
Most M&A deals fail to create value, yet companies keep betting trillions. A clear, example-driven guide to how mergers and acquisitions really work, and why the winners win.